I'm endlessly engaged and a little obsessed when it comes to the full brain experience photography provides. Composition, light shaping, and artistic direction paired with technical skillsets like equipment knowledge and light metering based on aperture, shutter speed, and ISO really push my dopamine buttons.
Translating the heart/soul/mission of a brand into a tangible, instantly recognizable, eminently reproducible object is to me the most enjoyable and satisfying problem solving work. I just love it when the right pairings in logo, typography, color theory, and graphic design combine to express a brand's personality. It's simply {chef's kiss} alchemical magic.
I love designing for the front-end using WordPress while incorporating novelty, brand identity and current design trends but always with user experience at top of mind. With a back pocket full of HTML/CSS knowledge, I am able to fully customize web solutions for small to medium clients.
Signage, POP displays, brochures, menus, posters, etc., all still play an important part in the consumer experience especially for brick-and-mortar businesses. My experience in layout and design of these types of materials is here for your perusal.
